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NYC OLYMPIC REDESIGN

BRANDING PROJECT

This project is and intensive approach to the research, creation, and building of a new branding system for the olympics. Some key features of this project include design thinking (including moodboards and sketching), logos, identity systems, posters, wayfinding icons, tickets, and physical advertisements. This project was one of my first branding projects that i saw out beginning to end. It taught me alot about myself as a designer!